Hotel Ancillary Revenue Boost: The Role of Technology in Upselling
Hotels benefit from ancillary revenue growth and AI-driven personalised upselling for an enhanced guest experience and improved TRevPAG.
Leo Tan March 27, 2024
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Hotels benefit from ancillary revenue growth and AI-driven personalised upselling for an enhanced guest experience and improved TRevPAG.
Choose RevPAR for room-centric goals and opt for TRevPAR for a strategic, all-encompassing approach to maximize revenue for hotels.
TRevPAR measures total guest stay revenue, including rooms, dining, spa, and ancillary services, offering a comprehensive financial overview.
Two key indicators RevPAR and RevPAG, which one should be the primary focus for hotels aiming to increase and maximise their revenue.
The key to success lies not only in attracting new guests but in retaining them through the cultivation of brand loyalty.
Increase direct bookings, collect guest information for future marketing and leveraging OTAs to build an online presence.
